Blog
Long-form, technical writing on the decisions behind SaaS platforms and two-sided marketplaces: architecture, payments, trust and the parts that are expensive to get wrong.
SaaS · 6 min read
Asking for a card up front changes who starts a trial and who converts, before a single email goes out. Here's how to choose a trial model and wire it into code that gates cleanly.
Frontend · 7 min read
React 19 is the first version where server components stop feeling experimental. Actions replace most of the useState plus useEffect plus fetch wrapper layer. The new mental model is different enough that teams underestimate what it costs to retrain into it.
Most projects start with a Discovery Sprint: a short, fixed-fee engagement that ends with a scoped brief and a fixed-price proposal.
Engagements from $50,000 · Two builds per year